The above digipak is for Ellie Goulding's album The Writer. Her image is clearly important as like many pop genre digipaks she is seen on all covers. She is seen in a pure non-provocative way suggesting that she wants to go with gender conventions of the pop genre. The font suggests she is feminine and has her own style as this is featured on all sides of the digipak. The name suggests that she wrote the album.
Laura Mulvey's Male Gaze is featured on this digipak in an innocent yet slightly provocative way as we see her posing to the camera in the form of a close-up on the front cover. Men would want to be with her whilst women would want to be her.
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