7/12/15 Schedule

10:55am- Leave School
11:20am- Arrive at Location
11:30am- Begin to get things ready for shooting
12:00pm- Begin 1st Shoot
2pm- End 1st Shoot

Feedback for Digipak & Poster

Poster Design Update

The above is the current stage of my digipak design. I have still some work to do for it until it is to the standard I would like to reach.

Digipak Design Update

The above is my digipak design in its current form. I have some things to tweet before the design is finished.

10 Things That Can Ruin My Music Video

1. Lighting- If the lighting is too light it will not suit the dark look I want and if it is too dark I may not be able to see the music video. I will make sure I will choose the correct type of lighting.
2. Poor Cinematography- If the cinematography if wrong or blurry it will make my MV look amateur. I will make sure I film it correctly with multiple shoots.
3. Battery Dying- If the battery goes dead I will not be able to film for the rest of the day. I will bring a spare battery and charger.
4. Incorrect Props- If the props are bad, they will not be suitable for the music video. Have a backup of props and correctly source them.
5. Poor Editing- The editing can ruin the look I want and make the MV look inconsistent. Using the correct editing skills and checking things over.
6. Managing LEGO Pieces Incorrectly- If they are not managed properly they may not be able to work in the MV. I will make sure I use everything to make them be controlled and look realistic as possible.
7. Incorrect/Inappropriate shots- The incorrect shots will look wrong in the MV and not fit with its image. I will make sure I have meticulously chosen the shots correctly.
8. Using Camera Incorrectly- The wrong camera skills will make the MV look amateur. I will use the camera correctly.  
9. Managing Time Incorrectly- Wrong time management may not have filming done in time. I will create a calendar to manage my time.
10. Changing Of Set- If the set has changed then the MV will be inconsistent. I will make sure the set is the same every time I film.

Set Planning

The below are images of where my music video will be shot.

Props Planning

The below is the screen shots of the props I have ordered which are required to shoot my music video. The baseplate is used so the lego people can walk. The figures are the people in the music video. The Radio DJ lego figure is used as the main character in my music video. The building bricks are used to build the set.

Pitch Script

SLIDE TWO-

•       Exödus (A.K.A Neil Barry) is an EDM artist born in 1990, Cornwall. Despite having a religious background which gave him inspiration for him name, he found his true path in the EDM genre around the age of 18. He moved from his small country background to London to try and get a chance of being a success. He was spotted by a music producer doing a small gig in a club in London who then gave him the right paths to be in the EDM music genre.

•       He is very popular in Europe and especially Germany thus why his name also has German influences. None of his singles have been a major success in the UK but he hopes that his new single will give him major success.

SLIDE THREE-

•       These are the mood boards I created for Exödus which represent the genre of EDM and what it is about. On the mood board you can see bright colours such as bright blues, reds and greens. These are typical for the EDM genre and I want to reflect that in my digipak, poster and music video.

SLIDE FOUR-

•       Exödus will reflect traditional audience stereotypes of the EDM genre.

•       EDM is a genre related to young people aged from 16-25 and after research which took place such as questionnaires, I have found that younger people tend to be more involved with this genre. EDM is related to the club scene and the age demographic of 18-25 visit clubs the most.

•       EDM is generally targeted towards both genders although I could say that Exödus is more targeted towards men than women as the main artist is male himself and this shows a relation towards the artist and listener.

•       Exödus wouldn’t trap himself towards one social class although the EDM genre tends to be more towards lower-middle classes as upper classes relate to the more classical genre stereotypically.

SLIDE FIVE-

·      Exödus’s audience should have an outgoing personality. They should be fun and enjoy partying.

·      They should be sociable and carefree. They shouldn’t have worries or issues.

·      Many would spend their money on clubbing and CD’s of their favourite artists.

·      They may enjoy experimenting with music and creating music of their own.

SLIDE SIX-

·      I am making a music video for the Daft Punk song “Harder better faster stronger”. I chose this song as it has a good EDM vibe which matched with my artist. I have decided to make an interesting twist to the music video which many EDM artists do, I will be using just LEGO characters instead of humans. The music video will take some inspiration from Toy Story as it will have the leave room, come alive idea. The music video begins with a boy playing with LEGO, he leaves the room and the LEGO comes alive. The DJ LEGO figurine builds himself a club set with his own DJ table whilst other LEGO figurines coming alive to join in with the party. At the ¾ mark, the LEGO people turn on the TV and a party scene takes place. At the end of the music video, the boy walks into the room and the LEGO people and pieces collapse on the club floor once again referencing the Toy Story idea.

SLIDE SEVEN-

·     There is a link between lyrics and visuals as the lyrics say about becoming ‘bigger’ and ‘better’ whilst the LEGO people build the DJ set and make it larger.

·      The music links with the visuals as robots are related with futurism and the music is very futuristic.

·      Genre characteristics featured in the music video include the dance scenes and the DJ set. This is featured in many EDM music videos.

·      The artist is not in the music video as his is a popular characteristic of the genre.

SLIDE EIGHT-

·      This is my animatic for my music video       

Pitch for Exodus

Pitch Feedback

The below is my feedback sheets from my pitch. It shows what people thought of my pitch and my music video idea. People brought up several issues such as adding more shots and adding more content which I will address when making the music video.

Exodus Digipak Update

This is my digipak production so far. i have chosen to stick with the blue & purple colour scheme and with those patterns. I have used my photoshop skills to manipulate and change the filters, designs, gradients and other aspects of my graphic design to make it seem more interesting to the eye.